The Fund Flow Index (FFI) is a monthly report that measures investor sentiment for UK investors. It shows the net inflow and outflow of capital to and from open-ended investment funds relative to the total value of units bought and sold in those funds.
The FFI is the industry’s most timely and up-to-date measure of fund flows. It is also the most accurate, since it is calculated from actual transactions, rather than the more subjective and sampled survey data which underpins other sources.